Zara goes online in India
Zara, opened its first store in India in 2010, through Inditex Trent Retail India, a joint-venture with Tata Group's hypermarket and department stores company Trent.
NEW DELHI: Spanish fast-fashion retailer Zara
opened its online store in India on Wednesday, seven years after
opening its first physical store. But it's just in time for the festive
season.
Zara, opened its first store in India in 2010, through Inditex Trent Retail India, a joint-venture with Tata Group's hypermarket and department stores company Trent. With competition among fashion retailers gathering pace, this is part of Zara's parent Inditex's strategy to beef up its online play. Zara's closest rival, Hennes & Mauritz (H&M), also announced that it will open its online store in India soon.
Through its online store, customers will be able to buy the full range of goods that Zara offers in its physical stores. Standard deliveries will be charged at around Rs 300, while orders above Rs 4,000 will be delivered free. At the backend, Zara has been working with a warehouse in Haryana.
Zara, opened its first store in India in 2010, through Inditex Trent Retail India, a joint-venture with Tata Group's hypermarket and department stores company Trent. With competition among fashion retailers gathering pace, this is part of Zara's parent Inditex's strategy to beef up its online play. Zara's closest rival, Hennes & Mauritz (H&M), also announced that it will open its online store in India soon.
Through its online store, customers will be able to buy the full range of goods that Zara offers in its physical stores. Standard deliveries will be charged at around Rs 300, while orders above Rs 4,000 will be delivered free. At the backend, Zara has been working with a warehouse in Haryana.
